Daniel Hooven

Area of Focus: RevOps, Marketing, Business Development

Industry Specialties: Professional Services, FinTech, Cybersecurity, Risk Advisory

 Profile:

Daniel holds a bachelor’s degree in communications from Slippery Rock University and a master’s degree in integrated marketing communications from Edinboro University.

He began his career at Vanguard, where he earned his Series 6 and Series 63 licenses, before taking on marketing and growth leadership roles at a cybersecurity startup during a period of rapid growth and acquisition, as well as a global fintech company.

Prior to joining Squire, Daniel spent seven years at a top-60 national accounting and advisory firm, where he led the go-to-market launch and growth of the firm’s Consulting, Digital, and Capital practices. During his tenure, he held several leadership positions, including Vice President of Marketing and Director of Marketing Strategy, driving service launches, rebranding initiatives, product marketing, revenue operations, business development, and team development efforts.

Daniel now oversees Marketing, Business Development, and Client Experience at Squire, helping drive growth, strengthen client relationships, and deliver exceptional experiences across the firm.

Education and Certifications:

• B.A., Communications, Slippery Rock University
• M.A., Integrated Marketing Communications, Edinboro University
• PMC II, Pragmatic Marketing Institute

Affiliations:

• AICPA, member